Requirements for the Minor in Advertising and Promotions
Code | Title | Hours |
---|---|---|
Required Courses | ||
MKTG 3050 | Introduction to Marketing | 3 |
MKTG 3080 | Content Marketing | 3 |
MKTG 4000 | Advertising and Integrated Brand Promotion | 3 |
MKTG 4050 | Creative Branding Strategy | 3 |
Electives--select 6 hours from the following: | 6 | |
ART 3072 | Digital Photography | 3 |
ART 3091 | Graphic Design I | 3 |
Introduction to Mass Media | ||
Content Marketing | ||
Advertising Culture and Ethnography | ||
Advertising and Society | ||
Total hours | 18 |