Selected Learning Outcomes
Upon successful completion of the program, EMAC graduates will be able to:
- analyze communication needs of the audience, then design and implement programs to satisfy those needs.
- analyze and evaluate different cultural, historical, and ethical perspectives in communication.
- demonstrate knowledge and application of communication and media theories that inform practices in traditional and emerging media.
- demonstrate skill in the use of emerging forms, tools, and methods of communication.
- produce effective communicatoin that meets current standards of correctness and style and presents material appropriate to the target audience.
- create mediated messages and expression appropriate to the area of emphasis.
Examples of Outcomes Assessment
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Students will demonstrate competency in the planning, production, and presentation of complex media campaigns; in EMAC 4952 (Emergent Media Senior Capstone) students will compile a final portfolio of work completed during their program to be evaluated by the instructor and classmates.
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In EMAC 3000 ( Mass Communication Theory), students will complete a research paper demonstrating skill in using mass communication theory and research, as it relates to emergent media.
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In EMAC 4340 (Emerging Media Business Practices), students will demonstrate competency in effective communication with others, in analysis and practice of ethical communication, and in analysis of communication that results from complex social organizations.
Requirements for the B.F.A. in Emergent Media and Communication
| Code | Title | Hours |
|---|---|---|
| Core Curriculum Areas A-E (see VSU Core Curriculum) | 42 | |
| Core Curriculum Area F | 18 | |
| Human Communication | ||
| Introduction to Mass Media | ||
| Fundamentals of Emerging Communication | ||
| Writing for Emerging Media | ||
| International Communication | ||
| Research in the Digital Age I | ||
| Upper Division Core | ||
| EMAC 3000 | Mass Communication History and Theory | 3 |
| EMAC 3020 | Managing Communication Processes | 3 |
| EMAC 3040 | Critical Approaches to Emerging Media | 3 |
| EMAC 3060 | Research in the Digital Age II | 3 |
| EMAC 3080 | Visual Communication | 3 |
| EMAC 4000 | Emerging Media Ethics and Law | 3 |
| EMAC 4100 | Digital Media I: Dynamic Design | 3 |
| EMAC 4200 | Digital Media II: Convergent Design | 3 |
| Major Requirements | ||
| EMAC 4220 | Advocacy, Civic Engagement, and Emerging Media | 3 |
| EMAC 4240 | Research Analytics and Performance | 3 |
| EMAC 4300 | Digital Media III: Emergent Design | 3 |
| EMAC 4320 | Business Practices Emergent Media | 3 |
| EMAC 4340 | Emerging Media for Professionals | 3 |
| Capstone Seminar | ||
| EMAC 4952 | EMAC Seminar | 3 |
| Guided Electives | 18 | |
| Total Credits Required for the Degree | 120 | |
